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Wimbledon is targeting India to grow its brand, tapping into cricket’s popularity and engaging young audiences through collaborations, influencers, and technology. Indian cricketers like Virat Kohli, Sachin Tendulkar, and Rohit Sharma have become key figures in this strategy. With key partnerships, Wimbledon aims to blend tradition with innovation for global appeal.

Grigor Dimitrov was on the verge of causing a massive upset against World No. 1 Jannik Sinner at Wimbledon when fate struck cruelly again. Leading by two sets and in vintage form, the 34-year-old collapsed mid-match with a pectoral injury — for his fifth Grand Slam retirement in a row.